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How To Write A Money-Making Email In 20 Minutes Or Less (Without Worrying About Blank Page Syndrome)

Imagine this...

You wake up in the morning. Drink your coffee. Sit down at your computer. Whip up an email in 20 minutes. Hit the "send" button.

And not long after...
You see the "DINGGG! New sale!" notifications rolling in.  

Wouldn't that be pretty cool? 

Kinda like writing your own paycheck whenever you feel like it. 

Well in this article I'll show you how to make that a reality.

You'll discover exactly how to write a money-making email in 20 minutes or less... without every worrying about blank page syndrome again. 
Before we begin you need three things:
  • A legit product or service (this won't work if you're selling crap)
  • An email list (can't make sales if you've got zero people to sell to)
  • A desire to make more sales from that list
Got all that?

Sweet, let's dive in. 

Now if you're like most people, you might've tried this out before and struggled to make it work.  

You might've sat down to start typing but get stuck staring at a white screen.  

Or you might've thought "nah, I don't wanna bother them. I'll mail them next month."

Or you might have sent an email to your list only to hear crickets. 

If that's happened to you, not to worry.

You're going to discover my formula on how to write a money-making email in 20 minutes or less... without every worrying about blank page syndrome again. 

So that you profit every time you press the send button.

There's a simple 4-part formula for writing these emails quickly and efficiently.

Part 1 has everything to do with the first thing people see in their inbox...

Part #1: 
The Subject Line

Goal: get reader to open.

Time to write: 1 minute

The subject line is like a "billboard" in your inbox.

It's the first thing your reader will see, and the second most important factor in getting them to open. 

(I'll reveal the most important factor later.)

If you get this part wrong they'll hit the "Delete" button. And the rest of your email won't mean squat if it's in the trash.

The trick with your subject lines is to use one of the most powerful forces in human nature... "Curiosity".

Each of your subject lines should be DRIPPING in curiosity.

Here's 3 examples:
1. Stan Lee reveals 7 deadly storytelling mistakes
2. The ugly truth about Facebook ads
3. This one weird trick destroys belly fat without giving up carbs

Can you see what's happening here? 

Each of these subject lines creates an "itch" that the reader can only scratch by opening the email. 

They think, "Hmm I'll just take a peak..."

And before they know it they're tumbling down the rabbit hole.       

Clicking to your website, checking out what you have to offer, and buying your stuff.  

There are dozens of different subject line types you could use... but if I had to pick just one to use for the rest of my life... it would be curiosity based.  

And since I'm a nice guy, I'll share four curiosity subject line formulas for you to use:
1. {Authority} reveals X {topic} mistakes
2. The ugly truth about {topic}
3. This one weird trick can {get result} without {pain} 
4. How to {get thing they want} without {thing they hate}

So now that you wrote out your subject line, what's next? 

Let's sink our teeth into the meat...

Part #2: 
The Meat

Goal: get them to read each line.

Time to write: 15 minutes.

The Meat includes the intro, body, and the "Why" of your email.  

The best way to explain this section is to show you examples from some of my emails.  

Let's start with the intro.  

I like to keep my intros short and snappy. 

Few ways to do this are...
- Ask a question
- Tell them to "Imagine this"
- Or build off the curiosity in the subject line.

Here's an example of the intro:
oOo snap son!

I have your attention now, don't I? ;-)

Alrighty let's get into the body. This is giving some extra context or backstory.  

Here's an example of the body:
Now the reader is wondering... "Alright where TF is he going with this?"

Let 's get into the last part of the Meat... the "Why".  

You're telling the reader why it applies to them.

Here's an example of the Why:
So let's recap what we accomplished in the Meat.

We set the hook with the Intro... gave them some context with the Body... then told them "Why" they should care.  

Let's move on to part 3...

Part #3: 
The Transition

Goal: connect the Meat to the CTA.

Time to write: 2 minutes.

This part is short... but requires practice and finesse to dial in.

Think of it like puzzle pieces. 

You're tying everything you talked about in the Meat... which by the way, can be completely unrelated to the product... and making the connection to your product.

Putting the puzzle together if you will.  

Here's an example of a transition:
As you can see, we're now transitioning from talking about Mr. X to my product, Tribe Of Profits.

We took a story about something unrelated and made the connection between the Meat and my product.

Now the last step is easy peasy. 

Tell them what to do next...

Part #4: 
The Call-To-Action (CTA)

Goal: get the reader to take an action.

Time to write: 2 minutes.

This is the easiest step.

Just tell the reader what to do next (ideally buying your product).  And be VERY specific about it. 

For example... click this link, then click the big green button at the bottom of the page, then fill out your information to join.

NEVER leave anything up to interpretation. 

Now IMHO... if you want more sales, you should be plugging your products or services in every email.

Or at the very least leading your prospect down a path to buying. 

Here's an example:
Now that you've told them what to do, that's where your conversion mechanism (video, webinar, salespage, etc) does the heavy lifting.

So before I let you go to write some emails, let's do a quick wrap up.

Wrapping It Up

Well well well...

You now have a simple 4-part formula for writing money-making emails in 20 minutes or less... without ever worrying about blank page syndrome again.

I've generated millions in sales using this email formula... and I'm positive you'll see some killer results in your business once you apply it.

Again, here are the 4 parts:
1. The Subject Line - Get them to open
2. The Meat - Get them to read each line
3. The Transition - Connect the Meat to your CTA
4. The CTA - Tell them what to do next

Now all that's left for you to do is take action and make it rain from your email list!

Your compadre,

Sean Anthony

P.S. - Remember when I said I'd tell you the #1 most important thing for getting your emails opened?  More important than your subject line?  Well... the answer is the "From Name"... aka YOUR name :-).  

The goal is to build a bond with your list that's so strong that the subject line becomes irrelevant.  They open your emails simply because it's from you.

The best way to way to do that?  Consistently send emails to your list that they love to open, read, and of course... buy from.

Want my personal help with this...?

If you'd like me to personally write you emails that sell... and help you launch your own Email Marketing Sales Machine, click the "Watch Free Training Video" button below.

That will explain our system... and how we can get this setup for you in your business so you can start scaling your sales profitablly with email. 

Hit the "Watch Free Training Video" button below now and I'll talk to you soon.

51 Clients And 2,500+ Customers Served

Total Revenue Generated

$11.2M

Services Now Offered

1

Offices

0

Here at GrowthResponse.io we do one thing and one thing only... and that's helping YOU make more of the green stuff in your info business with email marketing.  

If you're looking for a full-service agency that's stretched six ways from Sunday, then you're better off hitting the Google search engine and I'm sure you can find your cup of tea.

If however, you're looking for specialists who focus only on helping you "make it rain" with email marketing... then we might just get along.

Case Studies

Before:
At the end of February 2020 I launched an info product business selling an ebook and course teaching entrepreneurs how to start an online service-based business and get clients.  

Using a mixture of content, some YouTube advertising, and email marketing... 
After:
I was able to grow the company to over $25k per month in less than 2 months.  75% gross profit with 47% of sales coming via email marketing.  

Prior to this I started GrowthResponse.io and grew it to $37k MRR in 5 months, and grew a collection of niche fashion e-commerce stores to $1M in sales in less than 12 months.  All of my businesses were grown using email marketing. 
Client: Myself :-) Sean Anthony

Solution: Info product helping entrepreneurs get clients.

Niche: Freelancers and service-based entrepreneurs.
Client: Myself :-) Sean Anthony

Solution: Info product helping entrepreneurs get clients.

Niche: Freelancers and service-based entrepreneurs.
Before:
At the end of February 2020 I launched an info product business selling an ebook and course teaching entrepreneurs how to start an online service-based business and get clients.  

Using a mixture of content, some YouTube advertising, and email marketing... 
After:
I was able to grow the company to over $25k per month in less than 2 months.  75% gross profit with 47% of sales coming via email marketing.  

Prior to this I started GrowthResponse.io and grew it to $37k MRR in 5 months, and grew a collection of niche fashion e-commerce stores to $1M in sales in less than 12 months.  All of my businesses were grown using email marketing. 
Before:
Linh and team had a fantastic product that they just secured a series A funding round for.  However, they had no  system in place to take it to the market and line up meetings with their target customers.  With investors wanting to see traction, they needed to implement a customer acquisition strategy quickly.
After:
We dialed in their ideal customer profile, crafted a killer outbound leadgen messaging sequence, and installed an outbound prospecting system across LinkedIn and email that would generate meetings with mid-market and enterprise level marketing executives. 

Using our system they averaged 17 qualified meetings per month with companies like Netflix, ESPN, and Disney and closed an enterprise deal within 4 months. 
Client: Linh - Founder

Solution: AI SaaS driving revenue lift for digital marketers.

Niche: Digital marketing executives
Client: Linh - Founder

Solution: AI SaaS driving revenue lift for digital marketers.

Niche: Digital marketing executives
Before:
Linh and team had a fantastic product that they just secured a series A funding round for.  However, they had no  system in place to take it to the market and line up meetings with their target customers.  With investors wanting to see traction, they needed to implement a customer acquisition strategy quickly.
After:
We dialed in their ideal customer profile, crafted a killer outbound leadgen messaging sequence, and installed an outbound prospecting system across LinkedIn and email that would generate meetings with mid-market and enterprise level marketing executives. 

Using our system they averaged 17 qualified meetings per month with companies like Netflix, ESPN, and Disney and closed an enterprise deal within 4 months. 
Before:
Brett is the executive director of a B2B marketing agency who relied heavily on personal network and referrals for new clients. After a down year in 2018 of inbound clients, they needed a way to predictably go out to their market and drum up new leads.  They tried Google Adwords, email, LinkedIn and a variety of strategies prior to engaging with us... but couldn't get any traction.
After:
We helped them clearly identify their ideal client, crafted powerful outbound messaging, and performed multi-channel outreach over LinkedIn and email engage their target prospects.  

Using our system they averaged 14 qualified meetings per month with mid-market companies in the Tech, Industrial, and Manufacturing verticals. Over $350k in qualified sales opportunity generated in the first 2.5 months.
Client: Brett - Founder

Solution: B2B growth planning and marketing implementation.

Niche: Mid-market Tech, Industrial, and Manufacturing executives
Client: Brett - Founder

Solution: B2B growth planning and marketing implementation.

Niche: Mid-market Tech, Industrial, and Manufacturing executives
Before:
Brett is the executive director of a B2B marketing agency who relied heavily on personal network and referrals for new clients. After a down year in 2018 of inbound clients, they needed a way to predictably go out to their market and drum up new leads.  They tried Google Adwords, email, LinkedIn and a variety of strategies prior to engaging with us... but couldn't get any traction.
After:
We helped them clearly identify their ideal client, crafted powerful outbound messaging, and performed multi-channel outreach over LinkedIn and email to engage their target prospects.  

Using our system they averaged 14 qualified meetings per month with mid-market companies in the Tech, Industrial, and Manufacturing verticals. Over $350k in qualified sales opportunity generated in the first 2.5 months.
Before:
Pam is an awesome entrepreneur.  She's a B2B marketing consultant, speaker, and educator who's spoken on stage at some of the top industry events. Before engaging us Pam relied solely on inbound inquiries for her services and was struggling to identify and engage with the right people. 
After:
We helped her clarify her message, identify her ideal client, sharpen her offer, optimize her LinkedIn profile copy to attract and convert her market, whipped up some lead gen messaging for booking meetings, and installed a multi-channel prospecting system across LinkedIn and email.

Using our system she 13 qualified leads per month with mid-market companies in the Tech, Manufacturing, and Financial Services verticals.  Like many of my clients, I consider Pam a personal friend.  
Client: Pam - Founder

Solution: Consulting and speaking on content marketing and sales enablement. 

Niche: Mid-market and enterprise Tech, Manufacturing, Healthcare, and Financial Services executives.
Client: Pam - Founder

Solution: Consulting and speaking on content marketing and sales enablement. 

Niche: Mid-market and enterprise Tech, Manufacturing, Healthcare, and Financial Services executives.
Before:
Pam is an awesome entrepreneur.  She's a B2B marketing consultant, speaker, and educator who's spoken on stage at some of the top industry events. Before engaging us Pam relied solely on inbound inquiries for her services and was struggling to identify and engage with the right people. 
After:
We helped her clarify her message, identify her ideal client, sharpen her offer, optimize her LinkedIn profile copy to attract and convert her market, whipped up some lead gen messaging for booking meetings, and installed a multi-channel prospecting system across LinkedIn and email.

Using our system she averaged 13 qualified leads per month with mid-market companies in the Tech, Manufacturing, and Financial Services verticals.  Like many of my clients, I consider Pam a personal friend.  

Here's How It Works

So at this point you're probably wondering... "Alright Sean, how TF does this email marketing sales machine thingy work?"  I'm glad you asked.  Here's how simple it is...

1

Tell Us What You Sell 

Simply tell us what kind of product you sell and the target market you sell to.

2

We Write Your Email Copy

We'll use our proprietary process to craft you irresistible sales emails that don't suck.

3

We Map Out Your Sequencing

We'll give you a blueprint on when to trigger each email to send based on timing and behaviors.

4

You Press Send And Profit

We'll give you the copy and sequencing map on a silver platter.  You just upload to your ESP, press send and profit. 

Meet The Founder

Sean Anthony

Aloha!  I think it's weird to talk in the 3rd person so I'll just lay it straight to you if that's cool?  Alrighty... so I started GrowthResponse.io in 2017 as a marketing agency, helping local businesses generate more leads and customers.  

In 2018, I launched a new outsourced prospecting service that leveraged automated email campaigns and LinkedIn to generate qualified meetings for high-ticket B2B businesses.  I scaled that service offering to a mid 6-figure run rate within 5 months.

Prior to GrowthResponse.io I grew a collection of niche fashion e-commerce stores from $0-$1M in sales in less than 12 months before selling to a private buyer.  I also launched an info product business in February 2020 and grew it to over $25k per month in less than 2 months.  

The next step at GrowthResponse.io is to help other info product businesses scale with email.  I have a passion for self-education and want to help other legit entrepreneurs in the industry get their products out to more people who need it while making a handy profit in the meantime. 
My gorgeous future wifey Jackie and I in NYC after we got engaged.  Should have been married by now but... COVID n' stuffs.

Sean Anthony

Aloha!  I think it's weird to talk in the 3rd person so I'll just lay it straight to you if that's cool?  Alrighty... so I started GrowthResponse.io in 2017 as a marketing agency, helping local businesses generate more leads and customers.  

In 2018, I launched a new outsourced prospecting service that leveraged automated email campaigns and LinkedIn to generate qualified meetings for high-ticket B2B businesses.  I scaled that service offering to a mid 6-figure run rate within 5 months.

Prior to GrowthResponse.io I grew a collection of niche fashion e-commerce stores from $0-$1M in sales in less than 12 months before selling to a private buyer.  I also launched an info product business in February 2020 and grew it to over $25k per month in less than 2 months.  

The next step at GrowthResponse.io is to help other info product businesses scale with email.  I have a passion for self-education and want to help other legit entrepreneurs in the industry get their products out to more people who need it while making a handy profit in the meantime. 

Here's How It Works

So at this point you're probably wondering... "Alright Sean, how TF does it even work?"  I'm glad you asked. 
Let's dive into that now. 

Step 1: Laser Target Only Your Dream Customers

In this step we get super duper crystal clear on who it is you're targeting.  Most people say "everyone"... but not us.  We'll do everything we can to make sure you're swimming in a blue ocean. 

Step 2: Install Your Revenue-Generating Sequences

We craft you a few killer email sequences that quickly turn window shoppers into paying customers. 

Step 3: Install Your Retention-Boosting Sequences

We whip up sequences for you that turn buyers into repeat buyers who love your brand and become customers for LIFE.

Step 4: Craft Relationship-Building Copy

We inject your personality into every email so your customers become addicted to buying every product you put out. 

Step 6: Create A Lead Magnet That Attracts Your Best Buyers

We inject your personality into every email so your customers become addicted to buying every product you put out. 

Step 6: Create A Lead Magnet That Attracts Your Best Buyers

We inject your personality into every email so your customers become addicted to buying every product you put out. 

FAQs

What is GrowthResponse.io?
GrowthResponse.io is a done-for-you email marketing service for 6-7 figure info product and e-learning businesses. 

If you sell any kind of content, information, programs, or education online... we have a proprietary process to help you ramp up your sales profitably with email.
Why buy from you? What makes you so special? 
First we focus ONLY on email.  We're not a full-service agency, we're specialists.  

Second, we're the ONLY email marketing company that focuses on info product and e-learning businesses.  

I also run a multi 6-figure per year info product business using email to drive nearly 50% of sales, so I have an insider's look on the business.
Who are you, anyway?
Sean Anthony.  Email copywriter, sales funnel architect, and a "make you buckets of more money from email" specialist :-)

That's probably all that matters to you.
What happens if I wait?
Our prices will increase substantially and include royalties. The info/e-learning space is one of the fastest growing industries in the world.

Don't believe me? Just take a look at all these "2 Comma Club" award winners. If you wait around, your competitors will steal your audience and eat your lunch. 

No pressure though...
What results will I actually get from this? 
You will see a jump in your sales, profits, and customer loyalty from the sequences we setup.

A 10-20% increase to your annual sales is very conservative depending on where you're currently at. 
Are you going to steal my credit card and run away?
No. Before any deals are made, we chat on a Zoom call. 

 I have to like you, and you have to like me.  
What exactly am I signing up for? What are the features and benefits?
You are signing up to learn about our Profit Maximizer Program which helps you build a ridiculously profitable email marketing sales machine. 

It's a done-for-you email marketing service where we write your killer copy, map out your sequencing, and hand it to you on a silver platter so all you have to do is load it into your ESP, press send and profit. Please scroll up just a smidge to see "how it works".  If you want even more info, watch the free training video or fill out the quiz and book a call. 
How much does it cost?
As of right now it's a one-time investment which we will chat about on the call. 

It ain't cheap, but typically comes out to 10% or less of your expected revenue gain.
Are there any long term contracts? 
Nope. As of now it's a one hitta quitta. 
What’s included in the training call?
We will get you crystal clear and supremely confident on how you can use email to make more money and kick even more ass in your business. 

We will get you clear on the entire process of setting up this email sales machine so you can stop spinning your wheels and grow your business quickly.
How do I present this to my team?
Let them know that this is an automated machine that has the potential to add 10-20% to your annual topline revenue in perpetuity from an asset you already own (your email list).

We set it up for you once and it runs for life, reaping you more profits for every subscriber on your list.  
What does it integrate with? 
Any email service provider (ESP) you use. 

We're giving you the email copy and the blueprint for what levers to pull.  

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